Senem Bay continues her professional career as an advertising director and prepares for her first feature film "HARABE". 

HARABE has been granted the funding by ‘Ministry of Culture and Tourism of Turkey’ and awarded by the ‘TRT 12 Punto Script Days’ with pre-purchasing of Tv rights award. Also, 'Harabe' was one of the 10 projects selected for the FFM held in Marseille, France in October 2022.

Her short documentary   Amca - 'The Geezer' was screened and awarded at various national and international festivals.

She started her directing career in the advertising industry in 2017 and produced national and international commercials. 

Senem, assisted Alin Taşçıyan at MilliyetArt Newspaper, at the age of 14 when she was a student at the high school for media and communication.

In 2004, at age 17, she started to work with Levent Semerci as assistant director. While studying at the Faculty of Radio and Television, she won the first place in the "Just Marketing" national competition organized by METU, for the advertisement campaign for AVIVA and awarded with a free English language course and internship at AVIVA PLS in London.

She has worked in movies NEFES-VATAN SAĞOLSUN, AYHAN HANIM, ROMANTİK KOMEDİ and SÜRGÜN, and contributed to more than 350 television advertisements as producer and first AD and Avid Operator. 

She recently established her own film company ‘Bay Film’.

Nowadays, she writes and directs her own films.